Kids & AIDS

When AJS Kids und AIDS lost their funding, they struggled to appeal to the public while keeping the children’s identities private. We found a way to touch people’s hearts with real, personal stories, and kept their privacy intact.

Agency Jung von Matt
Sector Charity
Medium Outdoor Installation

AME Awards, Gold
Gold Art Director’s Club Europe (ACD*E), Gold
Art Director’s Club Germany, Bronze
Clio Awards, shortlist
Eurobest, Bronze
New York Festivals, Silver


Art Directors: Jennifer Chen, Tugba Kantarcioglu, Marta Nin, Lisa Port
Copywriter: Daniel Pieracci


idea conception, art direction